Growth into midsize-business markets 5. Economic downturn, which favours low-price products 2. The companies are not associated with MBASkool in any way. The brand names and other brand information used in the BrandGuide section are properties of their respective companies.
Threats Growing demand for smartphones and tablets. Utmost care has been taken in the analysis of the brands. Competency in mergers and acquisitions. The growing demand for the previous devices takes a share out of laptops, the main stream of revenue for Dell.
Growth rate of the computer market is slowing down and in the near future the markets will become saturated. Dell has a good presence in these markets but should strengthen its position as the company experiences declining market share.
With a lower price and strongly improved capabilities, consumers often choose tablets and smartphones over laptops.
Computer hardware commodity products are sold with a very low profit margin. Expand services and enterprise solutions businesses Obtain more patents through acquisitions Strengthen their presence in emerging markets Tablet market growth Growing demand for smartphones and tablets Profit margin decline on hardware products Slowing growth rate of the laptops market Intense competition Strengths Brand name.
Acer price its products with low competitive prices to compete with the strong rivals and acquire the low-priced laptop market share. The company faces intense competition in all its business segments. It will prove hard for Dell to compete in such market or at least fight back the lost market share.
The laptop customers expect new functions and improved computing power at least once every year. Dell is engaged in many green initiatives and has received many rewards for being an eco-friendly business. The innovation will continue as long as the workers are compensated and the subsidiaries are willing to compromise for the sake of benefiting the holding company.
Dell allows its customers to customize their laptops. This success will help Acer to integrate its existing assets or set up new manufacturer to producer eReders or similar products that does iPad functions. Acer group employs employees across the globe 2.
However, if you find any ambiguity kindly help us improve. Dell revenues slump as tablets and smartphones eat into market. Dell business should focus on growing these divisions as they promise better growth opportunities and higher profit margins.
Growth into the Chinese market 4. Increased competition due to the movement toward disintegrated computer components Acer Competition Below are the 4 main Acer competitors: Profit margin decline on hardware products.
Obtain more patents through acquisitions. Edit the Brand or Add a New One: Contribute to BrandGuide Share this Page on: To know more on SWOT analysis and how to make one please click here. Best Global Brands Acer can also compete in the Asian market by using its low price model.
Dell has a very strong brand reputation for quality products. Slowing growth rate of the laptops market. Products availability at low price Acer STP Segment The company focuses more on teenagers and young generation as students, the other focus areas in mid size businesses Target Group Young generation undergoing professional courses, Mid size IT firms and offices where IT infrastructure is an essential requirement Positioning The company set its position based on the price position Acer SWOT Analysis 1.
Such services were not originally found within any other major computer retailer and currently only Sony and Toshiba allow thatbut add great value to the customers and provides Dell with a competitive advantage. Direct selling business model. Advertisements Browse marketing analysis of more brands and companies similar to Acer.Acer began its entry into laptops with the purchase of the mobile PC division of Texas Instruments in InSWOT Analysis for Apple.
SWOT Analysis of Acer. Strengths y y y y y Acer was one of the first Taiwanese firms to develop its own brand for international market; it has much experience in shifting from assembling to 5/5(2).
Here is the SWOT analysis of Acer which is one of the up and coming consumer durable brands and has a fantastic presence in Laptops, PC's and smartphones. One of the reasons of Acer being able to. What is a SWOT Analysis? It is a way of evaluating the strengths, weaknesses, opportunities, and threats that affect something.
See WikiWealth's SWOT tutorial for help. Remember, vote up the. This report focuses on the personal computer industry, particularly, the laptop sector and is divided into two main parts: industry analysis and competitive.
Acer Company Profile - SWOT Analysis: As demand for computers and peripherals starts to show signs of weakness inthis profile assesses.Download